Beta notes

Why We’re Starting Beta Access with a Waitlist

Why We’re Starting Beta Access with a Waitlist

Why We’re Starting Beta Access with a Waitlist

Starting small helps us learn what actually works before expanding.

Starting small helps us learn what actually works before expanding.

Starting small helps us learn what actually works before expanding.

3 min read

We’re beginning beta access with a waitlist rather than opening immediately to everyone. This isn’t about creating artificial scarcity — it’s a practical decision that helps us build a better service.

Why start with a waitlist?

Running a local meat delivery service involves many moving parts:

  • Delivery routes and timing

  • Portion sizes and packaging

  • Customer preferences for cuts and frequency

  • Sourcing relationships with farms and butchers

By starting with a smaller group, we can gather real feedback on these elements before scaling. This helps us avoid making assumptions about what people want and how the logistics should work.

Better learning, better service

A waitlist allows us to:

  • Understand where demand is strongest geographically

  • Test and refine delivery windows

  • Learn which cuts and portion sizes people actually prefer

  • Build more reliable sourcing relationships

All of this leads to a smoother experience once we open more widely.

What this means for early users

People who join the waitlist early will get priority access when we begin onboarding in their area. Their feedback will directly influence how the service develops.

We believe starting thoughtfully leads to a more sustainable and useful service in the long run.

CARNIVORE KITCHEN · Switzerland